Mark Mellman inducted into the Political Consultants Hall of Fame!

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About Us .

The Mellman Group has helped win some of the toughest election battles of the last thirty years. Through helping candidates find the path to victory in some sixty gubernatorial and U.S. Senate races, nearly one hundred congressional contests, over 50 ballot initiatives, helping non-profit and advocacy organizations further the progressive agenda, and corporations navigate political and public waters, we have demonstrated that we know how to find strategies and messages that work.

We are experts in the decision-making process of consumers and voters. Combining the academic and the practical has enabled us to build an unparalleled reputation for accuracy and quality. We offer our clients sophisticated qualitative and quantitative techniques that deliver winning strategies, while saving them time and money.

These techniques help us separate what works best from what merely works well. Whether it’s a campaign for political office, selling a product, or changing beliefs on an issue, we know how to find the messages that lead people to vote for our client, choose our client’s product, or hold our client’s opinion.

PERSONAL SERVICES .

We want to be a core part of day-to-day strategy team–not just your “pollsters”. You get us. You aren’t passed off onto junior staff. Mark, Michael, and senior staff are devoted to each client from beginning to end, participating in all calls, meetings, and presentations.

We limit our clientele so we can devote more time to each campaign.

We work with you to help control dynamics across all the intersecting facets:
– fundraising, message, media/mail/online, earned media, speeches, targeting, press interviews, donor and stakeholder briefings, field

Our Winning Ways Have Been Widely Recognized By Our Peers .

Pollster Of The
Year

3 Time Winner

Best Initiative
Campaign

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Best Use Of Targeting

NJ Garden State Forward

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Most Daring And Successful Tactic

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Best International Campaign

2 Time Winner

Yesh Atid & Yair Lapid (Israel)
Basha for Mayor (Tirana, Albania)

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Best Use Of New Technology

Ad Testing Through Randomized Online Experiments

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Best Public Affairs
Campaign

Our Services .

  • Benchmark polls
  • Tracking polls
  • Nightly tracking
  • Ad testing
  • Focus groups
  • Ethnographic research
  • One-on-one interviews
  • Elite interviews (Hill, Administration, Elected Officials, Regulators, Policymakers)
  • Donor research
  • Laddering interviews
  • CHAID
  • Regression analysis
  • Decision-tree analytics
  • Quadratic Voting (developed in concert with University of Chicago professors)
  • Electorate modeling (developed using concepts from Yale professors)
  • Cognitive-Affect research
  • Lifestyle clustering
  • Media-market efficiency analysis

Meet The Team .

Mark Mellman headshot

Mark S. Mellman

Mark S. Mellman
Michael J. Bloomfield headshot

Michael J. Bloomfield

Michael J. Bloomfield
April J nickens Headshot

April J. Nickens

April J. Nickens

Dave Tollaksen

Dave Tollaksen

Georgia Callahan

Georgia Callahan

Noa Immerman

Noa Immerman

Edward Wu

Edward Wu